9 Social Media Best Practices for Small Businesses

9 Social Media Best Practices for Small Businesses

With more than 70 percent of small businesses reporting that they use social media as a part of their digital marketing efforts, it’s safe to say that it represents an important opportunity. But if you aren’t familiar with utilizing social media as a business...
How to Build the Best Facebook Business Page

How to Build the Best Facebook Business Page

With nearly 2 billion daily users worldwide, Facebook is still one of the most popular social media platforms in use today. A whopping 78 percent of users say that they have discovered a new product or service on Facebook, making it one of the most relevant places...
5 Ways That Website Design & SEO Work Together

5 Ways That Website Design & SEO Work Together

When it comes to designing a website, looks aren’t the only thing that matters. No matter how attractive your website is, it isn’t going to help you perform well on SERPs if it isn’t SEO-optimized. Both design and SEO are critical in getting your website on the first...
The Top 5 Reasons You Should Consider YouTube Ads

The Top 5 Reasons You Should Consider YouTube Ads

While you may already have a search engine-optimized website, social media channels, and display or pay-per-click ads, that doesn’t mean you have maxed out on your digital advertising opportunities. With more than 1 billion people across the globe watching over 6...
Tips & Tricks for B2B Social Media Marketing

Tips & Tricks for B2B Social Media Marketing

Social media isn’t just for B2C businesses – it can also be a great tool for B2B businesses as well. However, a B2B company should have very different goals in order to reach their target customers. Many B2Bs have found social media to be very effective in not only...