What is Social Media Marketing?

What is Social Media Marketing?

With multiple social media sites demanding attention from billions of users 24/7, it’s easy to see why utilizing social media marketing can be a powerful marketing tactic. Social media can do a lot more than just get people to buy your products or services – it also...
What Are Display Ads?

What Are Display Ads?

When it comes to digital marketing, display advertising is not only one of the most popular, but also one of the most effective. Display ads can come in many different forms, and can include text, an image, a video, a button, and even audio. They also have the ability...
How Website Design & SEO Work Together

How Website Design & SEO Work Together

When it comes to website design, looks aren’t the only thing that matters. No matter how attractive your website is, it isn’t going to help you perform well on SERPs if it isn’t SEO-optimized. Both website design and SEO are critical in getting your website on the...
4 Tips to Overcome Increased Marketing Costs

4 Tips to Overcome Increased Marketing Costs

It is certainly no secret that inflation is at an all-time high, increasing the cost of everything from fuel to food to everyday necessities. But business owners are also becoming increasingly aware of the fact that inflation isn’t just affecting our daily goods: it’s...