5 Ways to Get More Google Traffic to Your Website

5 Ways to Get More Google Traffic to Your Website

For many, if not most, of your customers, your website is the face of your business. You’ve undoubtedly spent hours designing it to get it just how you want it – and yet sometimes you just don’t see the amount of traffic from Google that you’d like. If you want to get...
What is Technical SEO?

What is Technical SEO?

Technical SEO refers to optimizing the technical parts of your website to increase your rankings on search engine results pages (SERPs). It is a part of on-page SEO, which focuses on improving aspects on your website in order to achieve higher search engine rankings....
8 Reasons Why Social Media is Important in SEO

8 Reasons Why Social Media is Important in SEO

It’s no secret that Google’s algorithm is largely, well, a secret. While digital marketing pros have a pretty good idea of what the key factors are in determining rankings on SERPs, there are some factors that have marketers divided. One of those factors is how social...
What is SEM?

What is SEM?

SEM stands for search engine marketing, and it is one of the most popular ways to market your business in today’s digital world. With tens, hundreds, even thousands of similar businesses in your region or state all vying for the same customers, making sure users find...
What is SEO?

What is SEO?

SEO stands for “search engine optimization,” and it has been a key concern for businesses since the birth of digital marketing. Put simply, SEO is the process of improving your website’s rankings on search engines when people search for terms relevant to your products...